Jacana, Inc. Privacy Notice
Last Updated: September 1, 2026
This Privacy Notice applies to the processing of personal information by Jacana, Inc. (“Jacana,” “we,” “us,” or “our”) including on our website available at hellojacana.com and our other online or offline offerings that link to, or are otherwise subject to, this Privacy Notice (collectively, the “Services”).
SUMMARY OF KEY POINTS
This summary outlines key points from our Privacy Notice, but you can find out more details about any of these topics by clicking the link following each key point to find the section you are seeking to review.
The personal information we collect. When you visit, use, or navigate our Services, we may collect personal information depending on how you interact with us and the Services, the choices you make, and the products and features you use. Learn more about the personal information we collect here.
How we use your personal information. We use your personal information to provide, improve, and administer our Services, operate our business, communicate with you, for security and fraud prevention, and to comply with law. We may also process your personal information for other purposes with your consent. Learn more about how we use your personal information here.
How we share personal information and with whom. We may share personal information in specific situations and with specific categories of third parties like our service providers, legal advisors, and others. Learn more about when and with whom we share your personal information here.
Your privacy choices and rights. Depending on where you live, the applicable privacy law may give you certain rights regarding your personal information such as the right to access or obtain a copy of your personal information, correct your personal information, apply restrictions to who may receive your personal information, and others. Learn more about your privacy rights here.
International transfers of personal information. As of this Notice’s Effective Date, our Services are intended for U.S. consumers only. All personal information processed by us may be transferred, processed, and stored anywhere in the world, including, but not limited to, the United States or other countries. Learn more about international transfers of personal information here.
Retention of personal information. We keep your information for as long as you’re using our services, or as long as we need it for, our business purposes, or as required by applicable law. Learn more about our retention of personal information here.
UPDATES TO THIS PRIVACY NOTICE
We may update this Privacy Notice from time to time in our sole discretion. If we do, we will let you know by posting the updated Privacy Notice on our website, and we may also send other communications.
PERSONAL INFORMATION WE COLLECT
We collect personal information that you provide to us, personal information we collect automatically when you use the Services, and personal information from third-party sources, as described below.
- Personal Information You Provide to Us Directly
We may collect personal information that you provide to us.
- Account Information. For certain Services requiring you to create a Jacana account, we may collect personal information in connection with the creation or administration of your account. This personal information may include, but is not limited to, your name, email address, phone number, and other information you store with your account.
- User Content. You may provide personal information in prompts and other content you input, such as text, emails, screenshots, files, images, audio, voice, video, and other material (“Input”). Outputs of the Services (“Output”), including responses Jacana generates, are based on your Input (together, "User Content"). If you include personal information in Input you provide to the Services, this information may be reproduced in the Output.
- Your Communications with Us. We, and our service providers, may collect the information you communicate to us, such as through email or our web chat tool.
- Surveys. We may contact you to participate in surveys. If you decide to participate, we may collect personal information from you in connection with the surveys.
- Interactive Features. We and others who use our Services may collect personal information that you submit or make available through our interactive features (e.g., messaging features, commenting functionalities, forums, blogs, and social media pages). Any information you provide using the public sharing features of the Services will be considered “public.”
- Conferences, Trade Shows, and Other Events. We may collect personal information from individuals when we attend or host conferences, trade shows, and other events.
- Business Development and Strategic Partnerships. We may collect personal information from individuals and third parties to assess and pursue potential business opportunities.
- Personal Information Collected Automatically
We may collect personal information automatically when you use the Services.
- Device Information. We may collect personal information about your device, such as your Internet protocol (IP) address, user settings, cookie identifiers, other unique identifiers, browser or device information, Internet service provider, and location information (including, as applicable, an approximate location derived from the IP address).
- Usage Information. We may collect personal information about your use of the Services, such as the pages that you visit, items that you search for, the types of content you interact with, information about the links you click, the frequency and duration of your activities, and other information about how you use the Services.
- Cookie Notice (and Other Technologies). We, as well as third parties, may use cookies, pixel tags, and other technologies (“Technologies”) to automatically collect personal information through your use of the Services.
- Cookies. Cookies are small text files stored in device browsers.
- Pixel Tags/Web Beacons. A pixel tag (also known as a web beacon) is a piece of code embedded in the Services that collects personal information about use of or engagement with the Services. The use of a pixel tag allows us to record, for example, that a user has visited a particular web page. We may also include web beacons in emails to understand whether messages have been opened, acted on, or forwarded.
See “Your Privacy Choices and Rights” below to understand your choices regarding these Technologies.
- Personal Information Collected from Third Parties
We may collect personal information about you from third parties. For example, if you access the Services using a third-party website, application, service, products, or technology (each a “Third-Party Service”), we may collect personal information about you from that Third-Party Service that you have made available via your privacy settings. In addition, users of the Services may upload or otherwise provide personal information about others.
HOW WE USE PERSONAL INFORMATION
We use personal information for a variety of business purposes, including providing the Services, for administrative purposes, and providing you with marketing materials, as described below.
- Provide the Services
We use personal information to provide the Services, such as:
- Providing access to certain areas, functionalities, and features of the Services;
- Communicating with you;
- Answering requests; and
- Sharing personal information with third parties as needed to provide the Services.
- Improve the Services and Develop New Products and Services
We use personal information to improve the Services and to develop new products and services, such as:
- Developing, training, and fine-tuning models, algorithms, and artificial intelligence technologies, only if you have chosen to share your scan content; and
- Improving, upgrading, or enhancing the Services.
- Operate Our Business
We use personal information to operate our business, such as:
- Pursuing our legitimate interests such as direct marketing, research and development (including marketing research), network and information security, and fraud prevention;
- Carrying out analytics;
- Creating de-identified and/or aggregated information.
- Processing applications if you apply for a job we post on our Services;
- Allowing you to register for events;
- Enforcing our agreements and policies; and
- Carrying out activities that are required to comply with our legal obligations.
- Marketing
We may use personal information in connection with our marketing activities including tailoring and providing you with marketing communications, promotions, and offers that may interest you.
California Shine the Light: If you are a California resident, you may annually submit a request to us to find out whether we have shared your personal information with third parties for the third parties’ direct marketing purposes. Jacana does not disclose personal information to third parties for their own direct marketing purposes. If you would like to submit such a request, please Contact Us.
- With Your Consent or Direction
We may use personal information: (i) for other purposes that are clearly disclosed to you at the time you provide the personal information, (ii) with your consent, or (iii) as otherwise directed by you.
HOW WE SHARE PERSONAL INFORMATION
We share personal information with third parties for a variety of business purposes, including to provide the Services, to protect us or others, or in connection with a major business transaction such as a merger, sale, or asset transfer, as described below.
- Disclosures to Provide the Services
We may share any of the personal information we collect with the categories of third parties described below.
- Service Providers. We may share personal information with service providers that help us provide the Services. This may include, but is not limited to, service providers that provide us with hosting services, customer service, AI or machine learning services, analytics, marketing services, IT support, and related services. In addition, personal information and chat communications may be shared with service providers that help provide our chat features.
Some of the service providers we may use include:
- Google Analytics. For information about how Google uses your personal information, please visit Google Analytics’ Privacy Policy. To learn more about how to opt out of Google Analytics’ use of your personal information, please click here.
- Google reCAPTCHA. For information about how Google uses personal information in connection with reCAPTCHA, please visit Google’s Privacy Policy and Terms of Service. You can also visit the official Google reCAPTCHA documentation for additional details on the service.
- Third-Party Services You Share or Interact With. The Services may link to or allow you to interface with, interact with, share information with, direct us to share information with, access, and/or use a Third-Party Service.
Any personal information shared with a Third-Party Service will be subject to the Third-Party Service’s privacy policy. We are not responsible for the processing of personal information by Third-Party Services.
- Disclosures to Protect Us or Others
We may share your personal information and related information with external parties if we, in good faith, believe doing so is required or appropriate to comply with law enforcement requests, national security requests, or other government requests; comply with legal process, such as a court order or subpoena; protect your, our, or others’ rights, property, or safety; enforce our policies or contracts; collect amounts owed to us; or assist with an investigation or prosecution of suspected or actual unauthorized or illegal activity.
- Disclosure in the Event of Merger, Sale, or Other Asset Transfers
If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, receivership, purchase or sale of assets, transition of service to another provider, or other similar corporate transaction, your personal information may be shared or transferred as part of such a transaction.
YOUR PRIVACY CHOICES AND RIGHTS
Your Privacy Choices. The privacy choices you may have about your personal information are described below, including how to exercise a “Do Not Sell or Share” choice through the Global Privacy Control signal.
- Email Communications. If you receive an unwanted email from us, you can use the unsubscribe functionality found at the bottom of the email to opt out of receiving future emails. Note that you will not be able to opt out of certain communications (e.g., communications regarding the Services or updates to this Privacy Notice).
- Text Messages. If you receive an unwanted text message from us, you may opt out of receiving future text messages from us by following the instructions in the text message you have received from us or by otherwise contacting us as set forth in “Contact Us” below.
- Mobile Devices. We may send you push notifications through our mobile application. You may opt out of receiving these push notifications by changing the settings on your mobile device. With your consent, we may also collect precise location-based information via our mobile application. You may opt out of this collection by changing the settings on your mobile device. To request deletion of your account, please use the standard deletion functionality available via the Services or contact us using the information set forth in “Contact Us” below.
- Desktop Devices. We may send you push notifications through your desktop browser or desktop application. You may opt out of receiving these push notifications by changing your browser or desktop application notification settings, or by disabling notifications for the Services in your device operating system settings. To request deletion of your account, please use the standard deletion functionality available via the Services or contact us using the information set forth in “Contact Us” below.
- “Do Not Sell or Share” and Global Privacy Control. We do not sell your personal information, and we do not share it for cross-context behavioral advertising. We honor the Global Privacy Control (“GPC”) browser signal as an opt-out request: when your browser sends it, our website does not set analytics or advertising cookies.
- “Do Not Track.” We do not act on the older Do Not Track (“DNT”) browser header. We act on the Global Privacy Control signal described above.
- Cookies. You may stop or restrict the placement of Technologies on your device or remove them by adjusting your preferences as your browser or device permits. However, if you adjust your preferences, the Services may not work properly.
Please note that cookie-based opt-outs are not effective on mobile applications. However, you may opt out of certain tracking on some mobile applications by following the instructions for Android, iOS, and other mobile operating systems.
Please note you must separately opt out in each browser and on each device.
Your Privacy Rights. In accordance with applicable law, you may have the right to:
- Request Access to or Portability of Your Personal Information;
- Request Correction of Your Personal Information;
- Request Deletion of Your Personal Information;
- Request Restriction of or Object to Our Processing of Your Personal Information; and
- Withdraw Your Consent to Our Processing of Your Personal Information. Please note that your withdrawal will take effect only for future processing and will not affect the lawfulness of processing before the withdrawal.
If you would like to exercise any of these rights, please contact us as set forth in “Contact Us” below.
We will process such requests in accordance with applicable laws.
INTERNATIONAL TRANSFERS OF PERSONAL INFORMATION
As of this Notice’s Effective Date, our Services are intended for U.S. consumers only. All personal information processed by us may be transferred, processed, and stored anywhere in the world, including, but not limited to, the United States or other countries, which may have data protection laws that are different from the laws where you live. These countries may or may not have adequate data protection laws as defined by the data protection authority in your country.
If we transfer personal information from the European Economic Area, Switzerland, and/or the United Kingdom to a country that does not provide an adequate level of protection under applicable data protection laws, one of the safeguards we may use to support such transfer is the EU Standard Contractual Clauses.
For more information about the safeguards we use for international transfers of your personal information, please contact us as set forth below.
RETENTION OF PERSONAL INFORMATION
We store the personal information we collect as described in this Privacy Notice for as long as you use the Services, or as long as necessary to fulfill the purpose(s) for which it was collected, or as long as necessary to pursue our business purposes.
To determine the appropriate retention period for personal information, we may consider applicable legal requirements; the amount, nature, and sensitivity of the personal information; certain risk factors; the purposes for which we process your personal information; and whether we can achieve those purposes through other means.
CHILDREN’S PERSONAL INFORMATION
The Services are not directed to children under 13 (or other age as required by local law outside the United States), and we do not knowingly collect personal information from children.
If you are a parent or guardian and believe that your child has uploaded personal information to the Services in violation of applicable law, you may contact us as described in “Contact Us” below.
CONTACT US
Jacana is the controller of the personal information we process under this Privacy Notice.
If you have any questions about our privacy practices or this Privacy Notice, or to exercise your rights as detailed in this Privacy Notice, please contact us at: support@hellojacana.com.